Showing posts with label Los Angeles Times. Show all posts
Showing posts with label Los Angeles Times. Show all posts

Tuesday, March 30, 2010

Is it time for "Travelers' Fees"?

A few posts ago we focused on the frustrating 'hotel fees' that had appeared on Expedia when we were booking hotels for our stay in Las Vegas. We paid fees ranging from $5 a day at Suncoast in Summerlin to $15 a day at the Palazzo on The Strip for items ranging from in-room instant coffee and paper cups (at the Suncoast) to fitness center and in-room wi-fi access at the Palazzo (which almost seemed reasonable). The fees were on top of $100+ per night room rates.
What at the time seemed to be a Vegas fluke, is instead, the new world of travel. Hotels have hopped on the airlines' nickel-and-dime-you-to-death bandwagon!
A recent article appearing in the Los Angeles Times business section, warns travelers to be aware of even more hotel fees (restocking fees, baggage holding fees among them) -- many of which may be hidden away until the final bill appears. This eye-opening article should be a must read for all travelers:

The article prompted my fantasy about a travelers' revolt of sorts; should we start charging similar fees? For example: I charge a $5 fee to an airline for sitting in a cramped middle seat that no one else wants? I stay at your hotel vs. your competitor for $5 a night (stay fee). For $5 a night I won't call and complain when something in the room doesn't work, another $5 for bringing my own Starbuck's VIA instant coffee. . . you get the idea. The fees potential is endless. . .and can you imagine the reactions when at checkout or boarding you present your fee list?

Admittedly, the travel industry has taken a hit in the recent economic downturn but fees --hidden or up-front -- are not the way to entice customers nor develop customer loyalty.


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